Gaming Extravaganza: HoYo FEST 2023 Takes Southeast Asia by Storm

Southeast Asia is about to witness an extraordinary event as global interactive entertainment brand HoYoverse unveils the highly anticipated HoYo FEST 2023.

This grand celebration will bring together beloved HoYoverse titles, including Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, Tears of Themis, and the much-awaited Zenless Zone Zero, along with the live virtual actress, Lumi. A wide array of on-site events will further enhance the immersive experience for fans and players alike.

Scheduled to take place in multiple countries, HoYo FEST will kick off in Malaysia, Indonesia, and Vietnam from July to August.

The festivities will then move to Thailand, Philippines, and Singapore, captivating audiences from October to November. HoYo FEST is a global series of online and offline festivals hosted by HoYoverse every year. However, this year marks the first time that all six of the HoYoverse titles will come together under one roof, creating an unparalleled gaming extravaganza.

The heart and soul of Genshin Impact, the critically acclaimed open-world adventure RPG, will be brought to life in Mondstadt. Travelers from around the world will have the opportunity to connect, cooperate, and compete with each other through an assortment of interactive activities, including stage competitions and quiz games.

Honkai Impact 3rd, an action-packed title that has garnered an international following, will transport visitors to the higher-dimensional realm known as the Sea of Quanta. Captains will have the chance to immerse themselves in infinite realities and experience the game's captivating gameplay firsthand. Additionally, the highly anticipated Honkai Impact 3rd official online concert will make its premiere on July 29 at 8pm (UTC+8), promising a feast for the eyes and ears.

Trailblazers will be thrilled to explore the all-new HoYoverse space fantasy RPG, Honkai: Star Rail. The Xianzhou Luofu, the game's giant Silkpunk flagship, will be faithfully recreated at the custom-designed booth. Visitors can expect exhilarating interactive activities and stage competitions that will leave them wanting more.

Zenless Zone Zero, the highly anticipated action RPG by HoYoverse, will showcase its iconic in-game location—the Random Play video store. The booth's design will mirror the theme, allowing visitors to catch a glimpse of the captivating story and gameplay by trying out the demo.

Tears of Themis, the romance detective title developed by HoYoverse, will transport attendees to a romantic proposal scene. Attorneys will have the opportunity to relive special moments with the game's four male protagonists. Adding to the excitement, Lumi, the first-ever live virtual actress of HoYoverse, will offer visitors a sneak peek into her cozy room.

For enthusiasts looking to take a piece of HoYo FEST home, merchandise will be available for sale at each booth. Exclusive HoYo FEST goodies, as well as official merchandise from each title, including popular figurines, plushies, and standees, will be on offer. Attendees can also participate in various activities to earn luxurious HoYo FEST-themed freebies, ensuring a moment of pure happiness.

HoYo FEST 2023 is set to captivate fans and gamers alike with its immersive experiences, interactive activities, and the convergence of beloved HoYoverse titles. This extraordinary celebration promises to be an unforgettable journey into the world of interactive entertainment.

Event Schedule